Stop paying more when your campaigns work.

Full access to whichever plan you choose for 14 days. No credit card required. On Grow, you can run A/B tests and use dynamic text replacement. On Optimize, you also get Smart Traffic, heatmaps, and auto-personalization. No feature restrictions during your trial.

You choose a plan or your account pauses. No surprise charges. Your pages stay saved.

No. Unlimited traffic on every plan. No traffic overage fees. No penalties when your campaigns succeed. This is a fundamental difference from Unbounce (20K cap at $99) and Instapage (15K cap at $99).

Yes. Manual A/B testing is included on every plan starting at $99/mo. Smart Traffic (AI visitor routing) and heatmaps are included on Optimize ($199/mo) and above. The full auto-optimization loop (continuous testing without manual intervention) is available on Scale ($399/mo). Most competitors gate testing behind $149-$249/mo tiers.

Yes. Cancel anytime from your account settings. Annual plans receive a prorated refund for unused months. If you cancel in month 4 of an annual plan, you receive a refund for the remaining 8 months.

No. Start your 14-day free trial without a credit card. You'll only be asked for payment when you're ready to continue after the trial.

Every plan includes a monthly AI credit allotment (40K on Grow, 80K on Optimize, 160K on Scale). Credits power AI page creation, URL imports, and AI chat. Credits refill at the start of each billing cycle. If you need more, top-up packs are available from $2.50.

Pay annually and save 20%. You're billed once per year. Cancel anytime for a prorated refund.

Nothing changes unless you want it to. Your pages keep working. You choose old or new experience any time. Your current price stays the same.

Yes. Upgrade or downgrade anytime. Changes take effect on your next billing cycle. No penalties.

HubSpot, Salesforce, Mailchimp, Google Ads, Stripe, Shopify, Slack, Zapier, and 200+ more through Paragon. Leads flow directly to your CRM or email tool via webhooks.

Contact sales@leadpages.com. We evaluate nonprofit and education pricing on a case-by-case basis.

We rebuilt the product from the ground up. Same team, same 13-year track record. New technology. A/B testing and dynamic text replacement start at $99/mo. Smart Traffic, heatmaps, and auto-personalization start at $199/mo. AI page creation, lead enrichment, and unlimited traffic are on every plan.

HTMLPub lets you publish landing pages, websites, and blogs for free with custom domains and SSL. No A/B testing, no Smart Traffic, no heatmaps. Just publishing. When you're ready to optimize, upgrade to Leadpages. Your pages and domains carry over.

Leadpages has three plans: Grow at $99/mo, Optimize at $199/mo, and Scale at $399/mo. Annual billing saves 20% (Grow $79/mo, Optimize $159/mo, Scale $319/mo). Every plan includes unlimited traffic, A/B testing, custom domains with SSL, and AI page creation. 14-day free trial, no credit card required.

Both are landing page platforms with A/B testing. Leadpages includes unlimited traffic on every plan. Unbounce caps traffic at 20,000 visitors on their $99/mo plan and 30,000 on their $149/mo plan. Leadpages includes A/B testing starting at $99/mo. Leadpages also includes lead enrichment, dynamic text replacement, and AI page creation on every plan.

Grow ($99/mo) includes manual A/B testing, dynamic text replacement, lead enrichment, and 500 pages. Optimize ($199/mo) adds Smart Traffic (AI visitor routing), click and scroll heatmaps, auto-personalization, 1,000 pages, and 24-month analytics retention. Choose Grow if you're starting CRO. Choose Optimize if you run multiple campaigns and want AI-powered optimization.

Leadpages is a conversion rate optimization (CRO) platform for building landing pages, websites, and blogs that convert visitors into leads and customers. It includes A/B testing, AI page creation, lead enrichment, custom domains, and integrations with CRMs and email tools. Used by solo marketers, agencies, and enterprise teams.